Life Coaching for Men - Craig Loving

Why do men hire life coaches?

They want more from themselves and from life than they’ve achieved.
They have seen that coaching works.
They want to benefit from thought-provoking conversations that will help them to maximize their personal and professional potential.
They want to accomplish their goals more effectively.

A man hiring a coach wants to work with someone who

Listens deeply to him
Helps him develop a clear action plan for change
Asks him to consider catalytic, transformative questions
Challenges his assumptions
Holds him accountable
Celebrates his accomplishments

Who hires a coach?

Men graduating from college into their first job.
Men experiencing a major life transition such as marriage or fatherhood.
Men making a mid-career transition, or taking up an entirely new career.
Professionals from all walks of life.
Men entering retirement.

What’s the difference between coaching and counseling?

Counseling plays an important role in helping a man repair or recover from mental or emotional health challenges.
3 in 10 men struggle with some kind of mental or emotional health challenge.
Men are more likely to become addicted to alcohol or drugs than women.
Men are more likely to commit suicide than women.
Only 1 in 4 will talk to a counselor about their problem.

Counseling plays a lifesaving role in helping men recover. Everyone needs to do their part to help men get help. Men can help themselves by talking with a trained counselor. Talking with a counselor is not a sign that a man is weak. It’s a bold declaration that he’s going to do whatever it takes to get stronger.

Coaching plays an important role in helping a man discover, develop, and use his strengths.

Coaching is built on the understanding that every man has strengths. Strengths waiting to be maximized.
A man doesn’t need to wait until he’s mentally or emotionally healthy to hire a coach. Every man has strengths and abilities he can leverage to show up in an effective way and create powerful benefit for himself, his family, his company, his world.